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Brochures are used extensively by the businesses as a proved marketing and promotional tool. They have loads of features that make them stand out of other communication tools and media vehicles. They are handy and can be given to anyone at any place. All relevant information can be placed on them that is necessary for making the customers aware about the business, which is surely not possible through TV ads and other mass marketing mediums. You have two choices for printing brochures, standard and custom. Standard brochures can be printed on ready made templates and need small amount of money and time. Custom brochures give you design flexibility and make the brochure look more attractive but certainly takes more money. Fast moving consumer goods can truly benefit from the brochures as the turnover is really fast for those goods and a brochure can be dispatched along with for future references and do the job of a brand reminder as well. Brochures can also be used by the restaurants who serve their customers on take away and delivery basis so the customers will call you in future if they need to order something and the restaurant contact number and address can be really helpful in this regard.